Our Story

Valor & Virtue was born out of a deep desire to create a meaningful impact through fashion. The vision for the brand began with our founder, Stewart Mckinley, who experienced a transformative moment during a mission trip in 2022. Witnessing the power of faith to bring communities together, Stewart felt a calling to create something that would not only celebrate but also spread the values of Christianity.

Returning home to Suffolk, VA, Stewart began to dream of a clothing line that would merge contemporary style with timeless Christian values. The name "Valor & Virtue" was chosen to reflect the strength and moral excellence that our faith inspires. Each design is carefully crafted to embody these principles, offering wearers a way to express their faith boldly and beautifully.

On July 6th, 2022, Valor & Virtue officially opened its doors, quickly becoming a beacon of light in the fashion industry. Our mission is to create high-quality, stylish apparel that resonates with believers and encourages conversations about faith. We are committed to ethical practices, ensuring that our garments are made with love and integrity.

At Valor & Virtue, every piece of clothing is more than just fabric and thread; it's a statement of faith, a testament to our journey, and a tool for spreading the message of God's love. We invite you to explore our collection and join us in our mission to infuse everyday life with the strength of valor and the beauty of virtue.

  • Ethics

    At Valor & Virtue, we are unwaveringly committed to ethics. We think that true faith and integrity go hand in hand, thus we value honest labor standards, sustainable sourcing, and environmentally responsible manufacturing processes. Every item is carefully created to provide a good and responsible impact on the world. We seek to include our Christian ideals not only into our designs, but also into all aspects of our business operations, encouraging fairness, kindness, and humility.

  • Faith

    Faith is the foundation of Valor and Virtue. Our brand is founded on the Christian concept that clothes can be an effective medium for sharing God's love and truth. Each piece in our collection is thoughtfully created to include scripture, inspirational phrases, and religious symbols. We want to inspire and motivate our consumers by reminding them of their divine destiny and encouraging them to live their beliefs openly. By wearing Valor & Virtue, you bring a bit of your faith with you, stimulating conversations and spreading light wherever you go.

  • Timeless Style

    Valor & Virtue is dedicated to developing timeless style that outlasts passing fashion trends. Our designs are timeless, elegant, and flexible, ensuring that they will be relevant and treasured for years to come. We think that true style is the manifestation of one's inner principles, and our apparel represents this belief. Each piece is meticulously designed to be both fashionable and durable, allowing you to construct a wardrobe that will last. Valor & Virtue allows you to confidently display your beliefs and personal style in a way that is both contemporary and timeless.

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